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Royal Order Jewelry and apparel designer/ owner Cheryl Rixon Davis and event planner and marketing/promotions mastermind Jenn Laskey of RedLight Special Events and Promotions, are pleased to announce the launch party for the newest Royal Order Boutique in


Royal Order Grand Opening Event

Event Date: Thursday: February 8th, 2007

Time: 6:00pm - 10:00pm

Event Contact: Jenn Laskey 213.321.5886/ jennredlightpromotions.com

Company: Cheryl Rixon Davis of Royal Order (www.royalorder.com) & Jenn Laskey of RedLight Special Events & Promotions (www.redlightpromotions.com)

Location: Royal Order Store, 341 N. Canon Drive Beverly Hills CA 90210
Self & Valet parking just south of store 301 N. Canon Drive
310.855.0850 (store)


- HOLLYWOOD, CA, February 07, 2007 - Multi-Talented Royal Order Jewelry and apparel designer/ owner Cheryl Rixon Davis, along with, event planner and marketing/promotions mastermind Jenn Laskey of RedLight Special Events & Promotions, are pleased to announce the launch party for the newest Royal Order Boutique; making its home in the heart of Beverly Hills. This event will cater to musicians, artists, stylists, fashion elite, young trendsetters, club-goers, and young professional entertainment types, as well as, media and celebrities. The launch party is an invitation only event with a "Royal" Pre Valentines Day & Grammy week theme; a party in honor of the grand opening of ROYAL ORDER"s new store. The evening will feature a display of fine jewelry, music, mingling, art, hors dourves, & cocktails at the brand new Royal Order Store in Beverly Hills. The event will offer complimentary hors dourves provided by Nourish Kitchen Catering, valentine themed cocktails provided by: Trifecta restaurant & lounge, Han Asian Vodka, Monster energy drink, XXX Tequila, Hint water, Hansens Soda as well as music by DJ Audiomoe. In honor of Valentine"s Day; mentioning this invitation entitles you to a special 15% discount through February 14th.

After 6 years at the well-known and much visited West Hollywood store, Royal Order has relocated to the fabulous high traffic area just blocks from famed Rodeo, surrounded by all the finest shops & restaurants. The Boutique features the finest interior design with a grey concrete interior, reminiscent of an art gallery, with carefully crafted gothic archways, coupled with the insanely beautiful d cor. Vintage crystal chandeliers adorn the ceilings, decorative medieval gothic chairs garnish the floors, as a beautiful antique tufted brown velvet couch, dressing rooms with long flowing velvet curtains, and ornate displays of the most lavish, unique rock-and-roll-meets-gothic inspired jewelry designs fit for a king or queen, fill the intimate space perfectly. A doorbell to buzz guests in or the automatic 14 foot glass door greets you robotically, as guests are welcomed by the hip, knowledgeable, and trendsetting sales staff. This store is an experience in itself, like no other high-end boutique; beautiful, unique, immaculate, thematic, cool and fun!

Royal Order was founded on the undeniable union of rock&roll and fashion. Designed by former model and rock singer Cheryl Rixon Davis, Royal Order is one of the most extensive jewelry lines on the market today. The line originated in response to the Hollywood celebrities & musicians who were requesting pieces Cheryl had made for herself and for loved ones. Her own unique style set the line apart from the usual silver market; it"s truly in a league of its own. Offering collections of their trademark crown and royal images, religious icons, skulls and mythical symbols; the entire line is offered in sterling silver, 18kt gold, and platinum, set with pearls, and stones ranging from natural crystal to semi- precious and precious stones, addressing a wide range of accessory needs complementary to emerging fashion trends. As brand recognition pieces became a necessity, T-Shirts, sweat shirts, pants, lingerie, and denim were added to the line, with leather, bags, and shoes about to be sampled. Keeping the integrity of design while retaining a street edge has made Royal Order both fun and sophisticated. Royal Order was instantly embraced by the voracious Japanese market 10 years ago and has since become one of the most established luxury and designer stores across Japan, Australia, the United States, and South America. Whether your preference is "high end", "biker", "street", "designer", "urban", "casual", or "wedding", Royal Order offers a unique shopping experience. Custom pieces are also available. Come visit the new store for an amazing experience in the hippest of luxury jewelry with a kick off party that you will be hearing about for a long time to come.

Jenn Laskey of RedLight Special Events & Promotions, a USC alumni with a degree in communication and theater, has staked her claim in the LA event and nightlife scene currently hosting the prestigious weekly Tuesday night at Les Deux and Saturdays Nights at the M Lounge/ Republic Restaurant + Lounge. She also achieved much notoriety for her artistic vision through the invention of the BodyRock Friday night event (2005-2006) at club Ivar, which is a fusion of the Hollywood club scene, and the artistic worlds of music, fashion, dance and live art/gallery exhibitions. Laskey is rightfully deemed "L.A."s key to nightlife." RedLight (www.redlightpromotions.com) is a full service event planning and production company, and also handles creative marketing and event PR, specializing in nightlife and artist marketing and promotions. Some of her current event planning and creative marketing clients include, Cristophe Salon Beverly Hills with the famed Beauty Mix events, Laurence Michael"s Salon, Interscope, Geffen, A&M Records, & New Wave Entertainment. Jenn has booked and coordinated events at most major clubs and bars in Hollywood, creating her niche as the creative and artistic event extraordinaire. Some of her most notable events include, Mary J Blige"s "Love & Life" Record Release Party, Nelly Furtado"s "Loose" record release party, Miramax & Bravo"s "Project Greenlight Premiere Party", Se7en Magazine"s Red Carpet Cancer Benefit and fashion show, Nike"s LA Rockstar Wrap Party, Enyce"s fashion week show and after party fall 2005, and Enyce"s Grammy party 2006, LuxuryFashion.com and actress Fairuza Balk"s 2006 Red Carpet Oscar Event, and Gridlock New Years Eve 2007 featuring the Killers at Paramount Studios.

Event planning, marketing, promotions, & PR by Jenn Laskey; RedLight Special Events & Promotions.

PR & Media Contact / RSVP:
Jenn Laskey 213.321.5886
jennredlightpromotions.com

07.02.2007 - 20:14 Source: 24-7pressrelease.com | Read: 798 X